Indonesia: Millennials prefer strong-willed, assertive candidates: Ipsos survey

  • Most Indonesian millennials plan to vote in next year’s presidential election, with many indicating that they prefer candidates who are assertive and strong-willed, a survey by France-based global market research firm Ipsos showed on 18 Sep 18.
  • Around 96% of millennials said they will vote in the 2019 election, while about 2% indicated that they would not, and the rest said they had yet to decide.
  • The survey was held in Jakarta, Surabaya (East Java), Bandung (West Java), Medan (North Sumatra) and Makassar (South Sulawesi) on 13 – 26 Aug 18.
  • The report showed that about 92% of first-time voters would likely do vote in 2019, while the remainder are still undecided.
  • Meanwhile, about 97% of older respondents said they would vote, while the remainder indicated that they plan to stay away from the polling stations in 2019.
  • The report showed that first-time voters tend to be idealistic, preferring candidates with clean track records, while millennials prefer strong-willed, assertive candidates. Older voters also tend to prefer assertive candidates, but expect them to be more religious.
  • Ipsos Indonesia managing director Soeprapto Tan said the AsiaBUS report is a quarterly survey and the company plans to conduct a follow-up survey with regards to millennial voters in Oct 18.
  • “We plan to do the survey quarterly until next year; maybe several months before the election takes place,” Soeprapto said.

External Link: